A Guide to Smart Email Strategy for Authors

"The free email newsletter is one of the most effective sales and marketing tools available. Every single professional author with a decent email list knows that it more reliably sells a book (or services or a class) than social media." ~ Jane Friedman

I'm super excited to kick off a blog series, "A Guide to Smart Email Strategy for Authors", dedicated to one of the most powerful tools in an author's arsenal: the newsletter. Whether you're just starting out or looking to revamp your current newsletter, this series is for you!

We'll dive into why having a newsletter is a game-changer for authors, offering personal connections with readers, continuous engagement, valuable feedback, and effective marketing strategies. Plus, we'll share practical tips and tricks to make your newsletter stand out.

Why are newsletters are super important in marketing these days?

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